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Dear Members,

Greeting from FICCI FLO!

It is with great pleasure that I extend to you an invitation to an engaging workshop spanning two days on July 11th and 12th, from 3:30 PM to 5:00 PM.

This workshop falls under the auspices of the FLO Fashion & Jewellery Initiative. The primary focus will be on the success story of a brand that has leveraged digital media to achieve substantial growth.

During this insightful workshop, Pooja will share her journey in establishing the brand GOLDEN Window a decade ago and subsequently expanding its national footprint through digital strategies. From her base in Guwahati, Pooja recognized the need for innovation to scale her brand effectively, harnessing social media to elevate GOLDEN Window's profile in the luxury silver and imitation jewellery sectors. Today, her brand stands prominently across 40 stores in India and boasts a thriving online presence, having also garnered recognition at esteemed platforms like Cannes.

Over the course of these two days, participants will gain valuable insights into:

• Defining an effective brand strategy

• Maintaining consistency in branding across diverse channels

• Engaging effectively with target audiences

• Crafting compelling and valuable content

• Monitoring trends and adapting strategies accordingly

These key takeaways will provide a solid foundation for navigating and excelling in the digital marketplace.

We cordially invite you to join us for this exclusive opportunity. To confirm your participation,

please register at the following link:

https://chat.whatsapp.com/De0kNuk8wRw8SsWoTWTrXT

Zoom details for the workshop are as follows:

Date & Time: July 11th & 12th, 2024 at 03:30 PM